About Us
We Genuinely Care About Your Financial Future
About
We Do This Because It Matters
We got into financial planning because we saw how much of a difference the right guidance can make — especially when it comes from people who genuinely care. Too many families feel overwhelmed or unsure about their finances, and we wanted to change that for the people in this community. When you work with us, you're not getting a sales pitch. You're getting a team that listens patiently, explains things clearly, and treats your goals with the care and attention they deserve.
What Makes Us Different
What It Really Means to Put You First
Everything about the way we work is designed around one thing: making sure you feel supported, informed, and confident in your financial decisions.
Our Mission
Our mission statement is to help our clients work toward financial independence through planning. We want to spend time with clients to determine their goals and objectives, time horizon, risk tolerance, and help them make suitable financial decisions for their future. Our mission is to build a long-term relationship with me, their trusted and knowledgeable advisor. We aim to accomplish this through education, training, integrity, and outstanding client service.
Our Vision
We want every client who walks through our door to feel heard, valued, and empowered to take meaningful steps toward the life they want — without ever feeling rushed or pressured.
Our Core Values
Empathy, patience, and integrity guide everything we do. We believe in taking the time to get it right, explaining things as many times as you need, and always acting in your best interest — no exceptions.
Meet The Team
Get to Know the People in Your Corner
We'd love to share a little about who we are, what drives us, and why helping people in this community is the most rewarding work we can imagine.
James B. LaNeave
Co-Founder & Managing Partner
Samuel B. LaNeave
Co-Founder & Managing Partner
Marian Crawford, CFP®
Managing Partner
Ashley LaNeave
Director of Operations and Client Services
Jeffrey Brallier
Client Service Specialist
Diane Norris
Assistant to Samuel LaNeave
Get Started
Let Us Help You Take the First Step
You don't need to have all the answers — that's what we're here for. Reach out today and let's start a conversation about what's possible.